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Foundations of marketing / William Pride, O.C. Ferrell. by Pride, William M, 1942- | Pride, William M, 1942-. Pride-Ferrell foundations of marketing | Ferrell, O. C. Edition: 2nd ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publication details: Boston : Houghton Mifflin Co., c2007Other title: Pride-Ferrell.Availability: Items available for loan: 1 Call number: HF5415 .P6584 2007.
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Marketing / William M. Pride, O.C. Ferrell. by Pride, William M, 1942- | Ferrell, O. C. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publication details: Boston : Houghton Mifflin Co., 2008Availability: Items available for loan: 1 Call number: HF5415 .P658 2008.
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Marketing : concepts and strategies / William M. Pride, O.C. Ferrell. by Pride, William M, 1942- | Ferrell, O. C. Edition: 12th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publication details: Boston : Houghton Mifflin Co., c2003Availability: Items available for loan: 1 Call number: HF5415 .P658 2003.
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Business : a changing world / O.C. Ferrell, Geoffrey Hirt. by Ferrell, O. C | Hirt, Geoffrey A. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Language: English Publication details: Boston : Irwin/McGraw-Hill, 2000Availability: Items available for loan: 1 Call number: HF1008 .F47 2000. Items available for reference: Not for Loan (1) Call number: A/V HF1008 .F47 2000.
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