Marketing / William M. Pride, O.C. Ferrell.
Material type: TextLanguage: English Publication details: Boston : Houghton Mifflin Co., 2008Edition: 14th edDescription: 1 v. (various pagings) : ill. ; 29 cmISBN: 9780618799701 (hbk. : library ed.); 0618799702 (hbk. : library ed.)Subject(s): MarketingLOC classification: HF5415 | .P658 2008Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book | University Of Fujairah | Main Library | HF5415 .P658 2008 (Browse shelf (Opens below)) | C.1 | Available | 001852 |
Rev. ed. of: Marketing : concepts and strategies. 2006.
Includes bibliographical references and indexes.
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