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Foundations of marketing / William Pride, O.C. Ferrell.

by Pride, William M, 1942- | Pride, William M, 1942-. Pride-Ferrell foundations of marketing | Ferrell, O. C.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin Co., c2007Other title: Pride-Ferrell.Availability: Items available for loan: 1 Call number: HF5415 .P6584 2007.

Marketing / William M. Pride, O.C. Ferrell.

by Pride, William M, 1942- | Ferrell, O. C.

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin Co., 2008Availability: Items available for loan: 1 Call number: HF5415 .P658 2008.

Marketing : concepts and strategies / William M. Pride, O.C. Ferrell.

by Pride, William M, 1942- | Ferrell, O. C.

Edition: 12th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin Co., c2003Availability: Items available for loan: 1 Call number: HF5415 .P658 2003.

Business / William M. Pride, Robert J. Hughes, Jack R. Kapoor.

by Pride, William M, 1942- | Hughes, Robert James, 1946- | Kapoor, Jack R, 1937-.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin Co., c2002Availability: Items available for loan: 1 Call number: HD70.U5 P68 2002.

Business / William M. Pride, Robert J. Hughes, Jack R. Kapoor.

by Pride, William M, 1942- | Hughes, Robert James, 1946- | Kapoor, Jack R, 1937-.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston : Houghton Mifflin Co., c2005Availability: Items available for loan: 1 Call number: HD70.U5 P68 2005.

Introduction to business / William M. Pride, Robert J. Hughes, Jack R. Kapoor.

by Pride, William M, 1942- | Hughes, Robert James, 1946- | Kapoor, Jack R, 1937-.

Edition: 10th international ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Australia ; Mason, OH : South-Western/Cengage Learning, c2010Availability: Items available for loan: 1 Call number: HD70.U5 P68 2010.

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