Marketing : concepts and strategies / William M. Pride, O.C. Ferrell.
Material type: TextLanguage: English Publication details: Boston : Houghton Mifflin Co., c2003Edition: 12th edDescription: 1 v. (various pagings) : col. ill., col. maps ; 29 cmISBN: 0618192433 (Library ed.); 9780618192434Subject(s): MarketingLOC classification: HF5415 | .P658 2003Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book | University Of Fujairah | Main Library | HF5415 .P658 2003 (Browse shelf (Opens below)) | C.1 | Available | 001850 |
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HF5415 .P2342 2004 Introduction to marketing : theory and practice / | HF5415 .P2343 2014 Principles of marketing / | HF5415 .P35 2011 Principles of marketing / | HF5415 .P658 2003 Marketing : concepts and strategies / | HF5415 .P658 2008 Marketing / | HF5415 .P6584 2007 Foundations of marketing / | HF5415 .R53 2013 Marketing 2012/2013 / |
Includes bibliographical references and indexes.
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