Marketing / (Record no. 493)
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000 -LEADER | |
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fixed length control field | 00726cam a22002174a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 061109s2008 maua g b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780618799701 (hbk. : library ed.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0618799702 (hbk. : library ed.) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | AE-FuU |
Transcribing agency | AE-ShKH |
041 0# - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .P658 2008 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Pride, William M., |
Dates associated with a name | 1942- |
245 10 - TITLE STATEMENT | |
Title | Marketing / |
Statement of responsibility, etc. | William M. Pride, O.C. Ferrell. |
250 ## - EDITION STATEMENT | |
Edition statement | 14th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston : |
Name of publisher, distributor, etc. | Houghton Mifflin Co., |
Date of publication, distribution, etc. | 2008. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 v. (various pagings) : |
Other physical details | ill. ; |
Dimensions | 29 cm. |
500 ## - GENERAL NOTE | |
General note | Rev. ed. of: Marketing : concepts and strategies. 2006. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Ferrell, O. C. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Main Library | University Of Fujairah | University Of Fujairah | 11/15/2022 | HF5415 .P658 2008 | 001852 | 11/15/2022 | C.1 | 11/15/2022 | Book |