Introduction to marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

By: Lamb, Charles WContributor(s): Hair, Joseph F | McDaniel, Carl DMaterial type: TextTextLanguage: English Publication details: Mason, Ohio : Thomson/South-Western, 2006Edition: 8th international edDescription: xlviii, 736 p. : col. ill. ; 29 cmISBN: 9780324323801Subject(s): Marketing | Marketing -- ManagementLOC classification: HF5415 | .L36 2006
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book University Of Fujairah
Main Library HF5415 .L36 2006 (Browse shelf (Opens below)) C.1 Available 001835

Includes bibliographical references (p. 702-717) and index.

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