Introduction to marketing : (Record no. 482)
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000 -LEADER | |
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fixed length control field | 00586cam a2200181 a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 041104s2004 xxka g b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0199266271 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780199266272 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | AE-FuU |
Transcribing agency | AE-ShKH |
041 0# - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415 |
Item number | .P2342 2004 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Palmer, Adrian. |
9 (RLIN) | 659 |
245 10 - TITLE STATEMENT | |
Title | Introduction to marketing : |
Remainder of title | theory and practice / |
Statement of responsibility, etc. | Adrian Palmer. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Oxford ; |
-- | New York : |
Name of publisher, distributor, etc. | Oxford University Press, |
Date of publication, distribution, etc. | c2004. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiv, 645 p. : |
Other physical details | ill. ; |
Dimensions | 25 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Main Library | University Of Fujairah | University Of Fujairah | 11/15/2022 | HF5415 .P2342 2004 | 001842 | 11/15/2022 | C.1 | 11/15/2022 | Book |