Branding @ the digital age /

Branding @ the digital age / Branding at the digital age edited by Herbert M. Meyers and Richard Gerstman. - New York : Palgrave, 2001. - xii, p. : ill. ; 24 cm.

Includes bibliographical references and index.

033394769X (hardcover) 9780333947692


Internet marketing.
Branding (Marketing)

HF5415.1265 / .B72 2001