International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By: Cateora, Philip RContributor(s): Gilly, Mary C | Graham, John LMaterial type: TextTextLanguage: English Publication details: Boston : McGraw-Hill Irwin, c2009Edition: 14th international edDescription: xxxi, 711 p. : ill. (chiefly col.), maps ; 29 cmISBN: 9780071288385Subject(s): Export marketing | International business enterprisesLOC classification: HF1416 | .C375 2009
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book University Of Fujairah
Main Library HF1416 .C375 2009 (Browse shelf (Opens below)) C.1 Available 001731

Includes bibliographical references and indexes.

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