Managerial economics in a global economy / Dominick Salvatore.

By: Salvatore, DominickMaterial type: TextTextLanguage: English Publication details: Boston : Oxford University Press, 2015Edition: 8th edDescription: xxxvi, 756 p. ; 25 cmISBN: 9780199397129 (hardback : alk. paper)Subject(s): Managerial economicsLOC classification: HD30.22 | .S247 2015
Contents:
Machine generated contents note: -- PART ONE INTRODUCTION -- CHAPTER 1 The Nature and Scope of Managerial Economics -- CHAPTER 2 Demand, Supply, and Equilibrium Analysis -- CHAPTER 3 Optimization Techniques and New Management Tools -- PART TWO DEMAND ANALYSIS -- CHAPTER 4 Demand Theory -- CHAPTER 5 Demand Estimation -- CHAPTER 6 Demand Forecasting -- PART THREE PRODUCTION AND COST ANALYSIS -- CHAPTER 7 Production Theory and Estimation -- CHAPTER 8 Cost Theory and Estimation -- PART FOUR MARKET STRUCTURE AND PRICING PRACTICES -- CHAPTER 9 Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition -- CHAPTER 10 Oligopoly and Firm Architecture -- CHAPTER 11 Game Theory and Strategic Behavior -- CHAPTER 12 Pricing Practices -- PART FIVE REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING -- CHAPTER 13 Regulation and Antitrust: The Role of Government in the Economy -- CHAPTER 14 Risk Analysis -- CHAPTER 15 Long-Run Investment Decisions: Capital Budgeting.
Summary: "Reflecting the highly globalized nature of tastes, production, labor markets, and financial markets in today's world, Managerial Economics in a Global Economy, Eighth Edition, presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints. Features * Integrates examples, data, and theories on the international ramifications of managerial decisions into the entire text, rather than segregating the material in a separate chapter * Incorporates 127 case studies, showing how firms actually reach managerial decisions today * Offers instructors maximum flexibility with a modular structure that is suitable for both full-term and briefer courses, and can be used with or without calculus * Includes a robust instructor ancillary package for adopters"-- Provided by publisher.Summary: "Managerial Economics in a Global Economy, Eighth Edition, synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints"-- Provided by publisher.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book University Of Fujairah
Main Library HD30.22 .S247 2015 (Browse shelf (Opens below)) C.1 Available 001304
Book University Of Fujairah
Main Library HD30.22 .S247 2015 (Browse shelf (Opens below)) C.2 Available 001692

"Reflecting the highly globalized nature of tastes, production, labor markets, and financial markets in today's world, Managerial Economics in a Global Economy, Eighth Edition, presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints. Features * Integrates examples, data, and theories on the international ramifications of managerial decisions into the entire text, rather than segregating the material in a separate chapter * Incorporates 127 case studies, showing how firms actually reach managerial decisions today * Offers instructors maximum flexibility with a modular structure that is suitable for both full-term and briefer courses, and can be used with or without calculus * Includes a robust instructor ancillary package for adopters"-- Provided by publisher.

"Managerial Economics in a Global Economy, Eighth Edition, synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints"-- Provided by publisher.

Includes bibliographical references and index.

Machine generated contents note: -- PART ONE INTRODUCTION -- CHAPTER 1 The Nature and Scope of Managerial Economics -- CHAPTER 2 Demand, Supply, and Equilibrium Analysis -- CHAPTER 3 Optimization Techniques and New Management Tools -- PART TWO DEMAND ANALYSIS -- CHAPTER 4 Demand Theory -- CHAPTER 5 Demand Estimation -- CHAPTER 6 Demand Forecasting -- PART THREE PRODUCTION AND COST ANALYSIS -- CHAPTER 7 Production Theory and Estimation -- CHAPTER 8 Cost Theory and Estimation -- PART FOUR MARKET STRUCTURE AND PRICING PRACTICES -- CHAPTER 9 Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition -- CHAPTER 10 Oligopoly and Firm Architecture -- CHAPTER 11 Game Theory and Strategic Behavior -- CHAPTER 12 Pricing Practices -- PART FIVE REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING -- CHAPTER 13 Regulation and Antitrust: The Role of Government in the Economy -- CHAPTER 14 Risk Analysis -- CHAPTER 15 Long-Run Investment Decisions: Capital Budgeting.

There are no comments on this title.

to post a comment.