Marketing principles and best practices / K. Douglas Hoffman ... [et al.].
Material type: TextLanguage: English Publication details: Mason, Ohio : Thomson/South-Western, c2005Edition: 3rd edDescription: xlii, 598 p. : col. ill. ; 29 cmISBN: 9780324225181Uniform titles: Marketing. Subject(s): MarketingLOC classification: HF5415 | .M297453 2005Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book | University Of Fujairah | Main Library | HF5415 .M297453 2005 (Browse shelf (Opens below)) | C.1 | Available | 001818 |
Rev. ed. of: Marketing : best practices. 2nd ed. c2003.
Includes bibliographical references and indexes.
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