MARC details
000 -LEADER |
fixed length control field |
02230cam a2200265 a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
101105s2011 inua 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780470902592 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118025482 (ebk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118025505 (ebk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781118025499 (ebk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
AE-FuU |
Transcribing agency |
AE-ShKH |
041 0# - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
ZA4230 |
Item number |
.G73 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Grappone, Jennifer. |
9 (RLIN) |
609 |
245 10 - TITLE STATEMENT |
Title |
Search engine optimization : |
Remainder of title |
an hour a day / |
Statement of responsibility, etc. |
Jennifer Grappone, Gradiva Couzin. |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Indianapolis, Ind. : |
Name of publisher, distributor, etc. |
Wiley Pub., |
Date of publication, distribution, etc. |
c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxiii, 408 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
"The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web."-- |
Assigning source |
Provided by publisher. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Internet searching |
Form subdivision |
Handbooks, manuals, etc. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Web search engines |
Form subdivision |
Handbooks, manuals, etc. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Computer network resources |
Form subdivision |
Handbooks, manuals, etc. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Couzin, Gradiva. |
9 (RLIN) |
611 |