Marketing : an introduction /
Kotler, Philip.
Marketing : an introduction / Philip Kotler, Gary Armstrong. - 4th international ed. - Upper Saddle River, N.J. : Prentice Hall, c1997. - 1 v. (various pagings) : col. ill. , map ; 26 cm.
Includes bibliographical references and indexes.
9780132631204
Marketing.
HF5415 / .K625 1997
Marketing : an introduction / Philip Kotler, Gary Armstrong. - 4th international ed. - Upper Saddle River, N.J. : Prentice Hall, c1997. - 1 v. (various pagings) : col. ill. , map ; 26 cm.
Includes bibliographical references and indexes.
9780132631204
Marketing.
HF5415 / .K625 1997