Principles of marketing /
Palmer, Adrian.
Principles of marketing / Adrian Palmer. - 7th international ed. - Oxford ; New York : Oxford University Press, 2014. - 495 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780077152345
Marketing.
HF5415 / .P2343 2014
Principles of marketing / Adrian Palmer. - 7th international ed. - Oxford ; New York : Oxford University Press, 2014. - 495 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780077152345
Marketing.
HF5415 / .P2343 2014