E-commerce : business, technology, society /
Laudon, Kenneth C., 1944-
E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 8th international ed. - Boston : Pearson, c2012. - xxxviii, 813 p. : ill. ; 27 cm.
Includes bibliographical references (p. R-15) and index.
9780273761297
Electronic commerce.
Internet marketing.
Information technology.
HF5548.32 / .L38 2012
E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 8th international ed. - Boston : Pearson, c2012. - xxxviii, 813 p. : ill. ; 27 cm.
Includes bibliographical references (p. R-15) and index.
9780273761297
Electronic commerce.
Internet marketing.
Information technology.
HF5548.32 / .L38 2012