Retail marketing /
McGoldrick, Peter J.
Retail marketing / Peter J. McGoldrick. - 2nd ed. - London ; New York : McGraw-Hill, 2002. - 658 p. : ill. ; 25 cm.
Includes bibliographical references.
9780077092504
Retail trade.
Marketing research.
HF5429 / .M355 2002
Retail marketing / Peter J. McGoldrick. - 2nd ed. - London ; New York : McGraw-Hill, 2002. - 658 p. : ill. ; 25 cm.
Includes bibliographical references.
9780077092504
Retail trade.
Marketing research.
HF5429 / .M355 2002