Consumer behavior : buying, having, and being /
Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 8th international ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, c2009. - xxv, 694 p. : col. ill. ; 29 cm.
Includes bibliographical references and indexes.
9780135153369
Consumer behavior.
HF5415.32 / .S6 2009
Consumer behavior : buying, having, and being / Michael R. Solomon. - 8th international ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, c2009. - xxv, 694 p. : col. ill. ; 29 cm.
Includes bibliographical references and indexes.
9780135153369
Consumer behavior.
HF5415.32 / .S6 2009