| 000 | 00622cam a22001934a 4500 | ||
|---|---|---|---|
| 008 | 041214s2016 njua g b 001 0 eng d | ||
| 020 | _a9781292092485 | ||
| 040 |
_aAE-FuU _cAE-ShKH |
||
| 041 | 0 | _aeng | |
| 050 | 1 | 4 |
_aHF5415 _b.K636 2016 |
| 100 | 1 |
_aKotler, Philip. _998 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a16th global ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _cc2016. |
||
| 300 |
_a731 p. : _bcol. ill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) _9100 |
|
| 999 |
_c476 _d476 |
||