000			00596cam a22001814a 4500
008			000224s2000 xxka g b 001 0 eng
020			_a0198775768
020			_a9780198775768
040			_aAE-FuU _cAE-ShKH
041	0		_aeng
050	0	0	_aHF5415 _b.O974 2000
245	0	4	_aThe Oxford textbook of marketing / _cedited by Keith Blois.
260			_aOxford ; _aNew York : _bOxford University Press, _c2000.
300			_ax i, 658 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references (p. [627]-645) and index.
650		0	_aMarketing.
700	1		_aBlois, Keith J. _q(Keith John) _91088
999			_c452 _d452