000 | 00652cam a2200193 a 4500 | ||
---|---|---|---|
008 | 090928s2011 njuab g b 001 0 eng d | ||
020 | _a9780137042685 | ||
040 |
_aAE-FuU _cAE-ShKH |
||
041 | 0 | _aeng | |
050 | 1 | 4 |
_aHF1416 _b.K443 2011 |
100 | 1 |
_aKeegan, Warren J. _91085 |
|
245 | 1 | 0 |
_aGlobal marketing / _cWarren J. Keegan, Mark C. Green. |
250 | _a6th international ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2011. |
||
300 |
_axxxiv, 587 p. : _bill. (some col.), maps (chiefly col.) ; _c28 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aExport marketing. | |
700 | 1 |
_aGreen, Mark C. _91087 |
|
999 |
_c451 _d451 |