000 | 00623cam a2200193 a 4500 | ||
---|---|---|---|
008 | 081107s2021 njua g b 001 0 eng d | ||
020 | _a9781292341132 | ||
040 |
_aAE-FuU _cAE-ShKH |
||
041 | 0 | _aeng | |
050 | 1 | 4 |
_aHF5415 _b.K636 2021 |
100 | 1 |
_aKotler, Philip. _998 |
|
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
250 | _a18th global ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _c2021. |
||
300 |
_a728 p. : _bill. (chiefly col.) ; _c29 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aArmstrong, Gary _q(Gary M.) _9100 |
|
999 |
_c26 _d26 |