000 00623cam a2200193 a 4500
008 081107s2021 njua g b 001 0 eng d
020 _a9781292341132
040 _aAE-FuU
_cAE-ShKH
041 0 _aeng
050 1 4 _aHF5415
_b.K636 2021
100 1 _aKotler, Philip.
_998
245 1 0 _aPrinciples of marketing /
_cPhilip Kotler, Gary Armstrong.
250 _a18th global ed.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_c2021.
300 _a728 p. :
_bill. (chiefly col.) ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
700 1 _aArmstrong, Gary
_q(Gary M.)
_9100
999 _c26
_d26