| 000 | 00556cam a22001814a 4500 | ||
|---|---|---|---|
| 008 | 000405s2014 xxka g b 001 0 eng d | ||
| 020 | _a9780077152345 | ||
| 040 |
_aAE-FuU _cAE-ShKH |
||
| 041 | 0 | _aeng | |
| 050 | 1 | 4 |
_aHF5415 _b.P2343 2014 |
| 100 | 1 |
_aPalmer, Adrian. _9659 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cAdrian Palmer. |
| 250 | _a7th international ed. | ||
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2014. |
||
| 300 |
_a495 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 999 |
_c237 _d237 |
||