000			01490cam a22002298a 4500
008			150521s2015 nyu g 000 0 eng
020			_a9781292016627
040			_aAE-FuU _cAE-ShKH
041	0		_aeng
050	0	0	_aHD30.4 _b.S28 2015
100	1		_aSaunders, M. N. K.
245	1	0	_aResearch methods for business students / _cMark Saunders, Philip Lewis, Adrian Thornhill.
250			_a7th ed.
260			_aNew York : _bPearson Education, _c2015.
300			_a714 p. ; _c28 cm.
500			_aRevised edition of Research methods for business students, 2012.
505	0		_aPreface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.
650		0	_aBusiness _xResearch.
650		0	_aBusiness _xResearch _xData processing.
700	1		_aLewis, Philip, _d1945-
700	1		_aThornhill, Adrian. _92460
999			_c1617 _d1617