000 01032cam a2200289 a 4500
008 110303s2012 xxka g b 001 0 eng
020 _a9780415598132 (hbk. : alk. paper)
020 _a0415598133 (hbk. : alk. paper)
020 _a9780415598149 (pbk. : alk. paper)
020 _a0415598141 (pbk. : alk. paper)
020 _a9780203804827 (e-book)
020 _a0203804821 (e-book)
040 _aAE-FuU
_cAE-ShKH
041 0 _aeng
050 0 0 _aHD59
_b.T474 2012
245 0 4 _aThe public relations handbook /
_cedited by Alison Theaker.
250 _a4th ed.
260 _aAbingdon, Oxon ;
_aNew York, NY :
_bRoutledge,
_c2012.
300 _axvi, 487 p. :
_bill. ;
_c26 cm.
490 1 _aMedia practice
500 _aRev. ed. of: The public relations handbook / Alison Theaker. 3rd ed. 2008.
504 _aIncludes bibliographical references and index.
650 0 _aCorporations
_xPublic relations.
700 1 _aTheaker, Alison.
700 1 _aTheaker, Alison.
_tPublic relations handbook.
830 0 _aMedia practice.
999 _c1236
_d1236