| 000 | 00802cam a2200217 a 4500 | ||
|---|---|---|---|
| 008 | 090316s2010 njua g b 001 0 eng d | ||
| 020 | _a9780137006700 | ||
| 040 |
_aAE-FuU _cAE-ShKH |
||
| 041 | 0 | _aeng | |
| 050 | 1 | 4 |
_aHF5415.32 _b.S35 2010 |
| 100 | 1 | _aSchiffman, Leon G. | |
| 245 | 1 | 0 |
_aConsumer behavior / _cLeon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. |
| 250 | _a10th international ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson Education/Prentice Hall, _cc2010. |
||
| 300 |
_axviii, 518 p., [55] p. : _bill. (some col.) ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aConsumer behavior. _91161 |
|
| 650 | 0 | _aMotivation research (Marketing) | |
| 700 | 1 | _aKanuk, Leslie Lazar. | |
| 700 | 1 |
_aWisenblit, Joseph. _92125 |
|
| 999 |
_c1077 _d1077 |
||