000 | 00644cam a22001934a 4500 | ||
---|---|---|---|
008 | 060308s2007 ohua g b 001 0 eng d | ||
020 | _a9780324539028 | ||
040 |
_aAE-FuU _cAE-ShKH |
||
041 | 0 | _aeng | |
050 | 1 | 4 |
_aHF5415.2 _b.Z54 2007 |
100 | 1 |
_aZikmund, William G. _92118 |
|
245 | 1 | 0 |
_aExploring marketing research / _cWilliam G. Zikmund, Barry J. Babin. |
250 | _a9th international ed. | ||
260 |
_aMason, OH ; _bThomson/South-Western, _cc2007. |
||
300 |
_axxi, 698 p. : _bchiefly col. ill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing research. | |
700 | 1 |
_aBabin, Barry J. _92119 |
|
999 |
_c1074 _d1074 |