000 00605cam a2200193 a 4500
008 070504s2000 xxka g b 001 0 eng d
020 _a9780136163688
040 _aAE-FuU
_cAE-ShKH
041 0 _aeng
050 1 4 _aHF5415.32
_b.D83 2000
100 1 _aDubois, Bernard.
_92100
245 1 0 _aUnderstanding the consumer :
_ba European perspective /
_cBernard Dubois.
250 _a1st ed.
260 _aLondon :
_bPrentice Hall Europe,
_cc2000.
300 _a323 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aConsumer behavior
_91161
650 0 _aMarketing.
999 _c1064
_d1064