000 | 00616cam a2200217 a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20230216123858.0 | ||
008 | 140627s2016 njua g 000 0 eng d | ||
020 | _a9781292092621 | ||
040 |
_aAE-FuU _cAE-ShKH |
||
041 | 0 | _aeng | |
050 | 1 | 4 |
_aHF5415.13 _b.K64 2016 |
100 | 1 |
_aKotler, Philip. _998 |
|
245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Lane Keller. |
250 | _a15 global ed. | ||
260 |
_aBoston : _bPearson, _c[2016] |
||
300 |
_axxii, 692 p. : _bill. ; _c29 cm. |
||
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 |
_aKeller, Kevin Lane, _d1956- _9126 |
|
942 |
_2lcc _cBOOK _n0 |
||
999 |
_c1058 _d1058 |