000 | 00745cam a2200229 a 4500 | ||
---|---|---|---|
008 | 080107s2009 njua g b 001 0 eng | ||
020 | _a9780136009986 | ||
020 | _a0136009980 | ||
020 | _a9780131357976 (pbk.) | ||
020 | _a0131357972 (pbk.) | ||
040 |
_aAE-FuU _cAE-ShKH |
||
041 | 0 | _aeng | |
050 | 0 | 0 |
_aHF5415.13 _b.K64 2009 |
100 | 1 |
_aKotler, Philip. _998 |
|
245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Lane Keller. |
250 | _a13th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _cc2009. |
||
300 |
_a1 v. (various pagings) : _bcol. ill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 |
_aKeller, Kevin Lane, _d1956- _9126 |
|
999 |
_c1057 _d1057 |