000 01056cam a2200253 a 4500
008 970211s1998 ohua g 001 0 eng
020 _a0538880899 (package)
020 _a0538867590 (pbk.)
020 _a053887743X (disk 1)
020 _a0538877448 (disk 2)
040 _aAE-FuU
_cAE-ShKH
041 0 _aeng
050 0 0 _aHF5415.125
_b.L37 1998
100 1 _aLarréché, Jean-Claude.
_92085
245 1 0 _aMARKSTRAT3 :
_bthe strategic marketing simulation /
_cJean-Claude Larréché, Hubert Gatignon.
260 _aCincinnati, Ohio :
_bSouth-Western College Pub.,
_cc1998.
300 _axiii, 210 p. :
_bill. ;
_c28 cm.
500 _aVersion 3 of the MARKSTRAT simulation software.
500 _aIncludes index.
538 _aSystem requirements for accompanying computer disks: IBM PC, Intel 486 or Pentium processor, 4 MB memory, hard disk with at least 6 MB available storage, Windows 3.1 or Windows 95, laser or ink-jet printer.
650 0 _aMarketing
_xComputer simulation.
650 0 _aManagement games.
700 1 _aGatignon, Hubert.
_92086
999 _c1056
_d1056